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Protocol

Make the reminder arrive while action is still possible

A reminder after the opportunity has passed is documentation, not intervention.

When it fits

  • You set goals but reminders appear after the useful work window or only during retrospective review.

When to avoid it

  • The experiment came from one workforce and does not establish one best reminder frequency.

Why it matters

A 2026 field experiment found reminders to self-set goals improved productivity when delivered during the normal working period, while delayed reminders had no effect. Put the reminder close to a real decision or work window rather than at the end of the day.

Steps

  1. The reminder appears while the intended action can still be taken.

An example

Remind yourself of the day's outreach target before the calling block, not in the evening review after calls are over.

Check your result

The reminder appears while the intended action can still be taken.

Keep this limit in mind

  • The experiment came from one workforce and does not establish one best reminder frequency.

Connected ideas

Useful with
Give postponed intentions a trigger before they fade

Evidence and sources

Supports

Timely reminders for self-set goals increased productivity in a large 2026 field experiment; reminders received after the work period did not.

The experiment came from one workforce and does not establish one best reminder frequency.

The effect of reminders for self-set goals on productivity · See source record

All sources (1)